PubSub Monitoring Quakes

By Andy Beal
Expert Author
Article Date: 2005-02-08

PubSub is one of those companies looking to be at the cutting-edge of search, blog feeds and information monitoring (they continuously scan over 8 million blogs and over 50,000 newsgroups).

They recently launched a new earthquake/tsunami notification system, making vital US Geological Survey data more easily and immediately accessible to the average person (as well as to other tech developers who can take PubSub's XML feed to build notifications into other consumer applications).

"We realized our Internet-scale matching and notification system was ideal for making this critical data more easily and quickly available to the average person. So we've developed a system to translate the USGS technical feed into XML - the standard language of the Web," said Bob Wyman, chief technology officer of PubSub Concepts, Inc.

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About the Author:
Andy Beal is an internet marketing consultant and considered one of the world's most respected and interactive search engine marketing experts. Andy has worked with many Fortune 1000 companies such as Motorola, CitiFinancial, Lowes, Alaska Air, DeWALT, NBC and Experian.

You can read his internet marketing blog at Marketing Pilgrim and reach him at andy.beal@gmail.com.

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